The Motivational Pathway
Discover how the Motivational Pathway uses data to drive action.

Motivational Pathway
It is impossible to care about something that you don’t know about. And yet, organizations regularly complain that their teams are “unmotivated” to help the company achieve objectives that were never communicated to them. Racing Snail can solve this problem- let’s break it down step-by-step:
1. They must know: Data must be delivered promptly in an intuitive, highly visible format. Users should not have to look for the data, nor should they have to expend any time or effort in deciphering the data. Spreadsheets typically fail all these requirements.
2. What they care about: The data must be wrapped in personally relevant context, increasing the chances that those receiving it will pay attention to and care about what they see. Fortunately, there are numerous ways to provide this context to increase the chances that you will strike the right motivational “note” with each team member.
3. So that they want: This step is entirely up to the team members, but if you have done a good job during the previous two steps it greatly increases the chances that the team members will want to act based upon what they have seen.
4. To do something about it: Motivation is what happens when we want something badly enough to act upon it. But it’s not simply about motivating action, it’s about motivating the right action. During this step you can guide what actions should be taken to achieve the desired result.
Seth Preus is an advisor to Mivation, and the creator of both Racing Snail and Leaderboard Legends. As a thought leader, he uses his 25 years of experience in sales, software development and business ownership to change the equation from “How can I get my team to perform?” to “How can I get my team to WANT to perform.”